Sell the Stream
Your broadcasts are sponsorship inventory. Here's how to sell them.
Every game your club streams is a place a local business wants to be — on screen all season, live and on every replay, in front of your members, their families, and curling fans who never set foot in your building.
Curling Stadium handles the cameras and the broadcast. Selling the sponsorships is your club's job — so we wrote the playbook. Two of them, actually. Free, ready to print, and built for volunteer-run clubs.
The playbooks
The Simple Playbook
6 pages. Start tonight.
One package, one price, warm contacts only. A step-by-step system a first-time volunteer can run — word-for-word scripts included — to land your club's first streaming sponsors in 30 days.
Download the Simple Playbook (PDF)The Complete Playbook
23 pages. Build the program.
The full club handbook: five sponsorship tiers, pricing guidance for small and large clubs, bundling strategies, outreach templates, fulfillment checklists, sponsor reporting, policies, and a 90-day launch plan.
Download the Complete Playbook (PDF)Starting from zero? Take the Simple Playbook and get your first sponsor. Ready to grow past ten sponsors? Graduate to the Complete Playbook.
Not streaming yet? See how it works.
Request a quoteThese guides are free resources for clubs. Every club sells and fulfills its own sponsorships; pricing and results depend on your market, and nothing here guarantees sponsor revenue or viewership.
Ready to turn your facility into a Curling Stadium?
Tell us your club size, sheet count and what you want to broadcast. We will put together a detailed quotation.